{"id":1363,"date":"2021-12-08T19:30:09","date_gmt":"2021-12-08T19:30:09","guid":{"rendered":"https:\/\/spreadit.bg\/?p=1363"},"modified":"2022-10-29T19:42:14","modified_gmt":"2022-10-29T19:42:14","slug":"71-%d1%81%d1%8a%d0%b2%d0%b5%d1%82%d0%b0-%d0%b7%d0%b0-%d0%bf%d0%be-%d0%b4%d0%be%d0%b1%d1%8a%d1%80-%d0%bc%d0%b0%d1%80%d0%ba%d0%b5%d1%82%d0%b8%d0%bd%d0%b3-2022-edition","status":"publish","type":"post","link":"https:\/\/spreadit.bg\/bg\/71-%d1%81%d1%8a%d0%b2%d0%b5%d1%82%d0%b0-%d0%b7%d0%b0-%d0%bf%d0%be-%d0%b4%d0%be%d0%b1%d1%8a%d1%80-%d0%bc%d0%b0%d1%80%d0%ba%d0%b5%d1%82%d0%b8%d0%bd%d0%b3-2022-edition\/","title":{"rendered":"7+1 \u0441\u044a\u0432\u0435\u0442\u0430 \u0437\u0430 \u043f\u043e-\u0434\u043e\u0431\u044a\u0440 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u2013 2022 edition"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u0414\u043e \u043d\u043e\u0432\u0430\u0442\u0430 \u0433\u043e\u0434\u0438\u043d\u0430 \u043e\u0441\u0442\u0430\u0432\u0430 \u043f\u043e-\u043c\u0430\u043b\u043a\u043e \u043e\u0442 \u043c\u0435\u0441\u0435\u0446 \u0438 \u043c\u0430\u043a\u0430\u0440 \u0434\u0430 \u0441\u043c\u0435 \u0432 \u0438\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438 \u043d\u0430\u0439-\u0441\u0438\u043b\u043d\u043e\u0442\u043e \u0442\u0440\u0438\u043c\u0435\u0441\u0435\u0447\u0438\u0435 (Q4) \u0435 \u0440\u0435\u0434\u043d\u043e \u043e\u0442 \u0441\u0435\u0433\u0430 \u0434\u0430 \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u043c\u0435 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438\u0442\u0435 \u0441\u0438 \u0434\u0435\u0439\u043d\u043e\u0441\u0442\u0438 \u0437\u0430 \u0441\u043b\u0435\u0434\u0432\u0430\u0449\u0430\u0442\u0430 \u0438 \u0434\u0430 \u043f\u043e\u0441\u0442\u0430\u0432\u0438\u043c \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u0438\u0442\u0435 \u0446\u0435\u043b\u0438 \u0438 \u043e\u0447\u0430\u043a\u0432\u0430\u043d\u0438\u044f. \u0422\u043e\u0432\u0430 \u0435 \u0441\u0430\u043c\u043e \u043f\u043e \u0436\u0435\u043b\u0430\u043d\u0438\u0435, \u0440\u0430\u0437\u0431\u0438\u0440\u0430 \u0441\u0435, \u0438 \u0441\u0430\u043c\u043e \u0430\u043a\u043e \u0438\u0441\u043a\u0430\u043c\u0435 \u0434\u0430 \u043f\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u043c \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u043e\u0442\u043e, \u043d\u0430 \u043a\u043e\u0435\u0442\u043e \u0441\u043c\u0435 \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u0438.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"1-the-most-important-tip-do-not-neglect-the-main-points-in-marketing\"><strong>1. \u041d\u0430\u0439-\u0432\u0430\u0436\u043d\u0438\u044f\u0442 \u0441\u044a\u0432\u0435\u0442 \u2013 \u043d\u0435 \u043f\u0440\u0435\u043d\u0435\u0431\u0440\u0435\u0433\u0432\u0430\u0439 \u043e\u0441\u043d\u043e\u0432\u043d\u0438\u0442\u0435 \u043c\u043e\u043c\u0435\u043d\u0442\u0438 \u0432 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430.<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0435 \u0441\u0435 \u043e\u043f\u0438\u0442\u0432\u0430\u0439 \u0434\u0430 \u043f\u0440\u0435\u0446\u0430\u043a\u0430\u0448 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u0442\u0430. \u041d\u0435 \u0441\u0435 \u043e\u043f\u0438\u0442\u0432\u0430\u0439 \u0434\u0430 \u043d\u0430\u043c\u0435\u0440\u0438\u0448 \u043d\u0430\u0447\u0438\u043d, \u043f\u043e \u043a\u043e\u0439\u0442\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0430\u0442\u0430 \u0432\u044a\u0432 Facebook, Instagram, Google \u0438\u043b\u0438 \u043a\u044a\u0434\u0435\u0442\u043e \u0438 \u0434\u0430 \u0431\u0438\u043b\u043e \u0434\u0440\u0443\u0433\u0430\u0434\u0435, \u0434\u0430 \u0442\u0438 \u0441\u0442\u0440\u0443\u0432\u0430 \u043d\u0435\u0440\u0435\u0430\u043b\u0438\u0441\u0442\u0438\u0447\u043d\u043e \u043f\u043e-\u043c\u0430\u043b\u043a\u043e \u043e\u0442 \u0440\u0435\u0430\u043b\u043d\u0430\u0442\u0430 \u0439 \u043f\u0430\u0437\u0430\u0440\u043d\u0430 \u0441\u0442\u043e\u0439\u043d\u043e\u0441\u0442 \u043a\u044a\u043c \u043c\u043e\u043c\u0435\u043d\u0442\u0430. \u0413\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0430\u043c \u0442\u0438, \u0447\u0435 \u0442\u043e\u0432\u0430 \u0449\u0435 \u0431\u044a\u0434\u0435 \u0437\u0430\u0433\u0443\u0431\u0430 \u043d\u0430 \u0432\u0440\u0435\u043c\u0435, \u043d\u0435\u0440\u0432\u0438 \u0438 \u043f\u0430\u0440\u0438 (\u043f\u043e\u0434 \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u043d\u0430 \u043d\u0435\u0440\u0430\u0431\u043e\u0442\u0435\u0449\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0438 \u043f\u0440\u043e\u043f\u0443\u0441\u043d\u0430\u0442\u0438 \u043f\u043e\u043b\u0437\u0438). \u041f\u043e-\u0432\u0430\u0436\u043d\u043e \u0438 \u043f\u043e-\u043f\u043e\u043b\u0437\u043e\u0442\u0432\u043e\u0440\u043d\u043e \u0437\u0430 \u0442\u0435\u0431 \u0449\u0435 \u0431\u044a\u0434\u0435 \u0434\u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u0430\u0448 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435 \u0441\u0438 \u0432 \u0440\u0430\u0431\u043e\u0442\u0430 \u0441 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0435\u043a\u0441\u043f\u0435\u0440\u0442\u0438 \u043a\u0430\u0442\u043e \u043d\u0430\u0441, \u0434\u0430 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0438\u0448 \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u0430 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f, \u0434\u0430 \u0438\u0437\u0433\u0440\u0430\u0434\u0438\u0448 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u0430\u0442\u0430 \u0441\u0438 \u0438\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 \u0438 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u043e\u043d\u043d\u0438 \u043a\u0430\u043d\u0430\u043b\u0438 \u0438 \u043d\u0435 \u043d\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u043e \u043c\u044f\u0441\u0442\u043e \u2013 \u0434\u0430 \u0437\u0430\u043b\u043e\u0436\u0438\u0448 \u043d\u0430 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u0430 creative \u0438\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430 \u043d\u0430 \u0442\u0432\u043e\u0438\u0442\u0435 \u043f\u043e\u0441\u043b\u0430\u043d\u0438\u044f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><a href=\"https:\/\/www.ozone.bg\/product\/vlijanieto-psihologija-na-ubezhdavaneto-tv-rdi-korici\/\">+1 \u041f\u0440\u043e\u0447\u0435\u0442\u0438 \u043d\u044f\u043a\u043e\u044f \u043e\u0442 \u043a\u043b\u0430\u0441\u0438\u0447\u0435\u0441\u043a\u0438\u0442\u0435 \u043a\u043d\u0438\u0433\u0438 \u0437\u0430 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0438 \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438\u044f. \u041f\u0440\u0435\u043f\u043e\u0440\u044a\u0447\u0432\u0430\u043c \u0442\u0438 \u0434\u0430 \u0437\u0430\u043f\u043e\u0447\u043d\u0435\u0448 \u0441 \u201c\u0412\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e\u201d \u043e\u0442 \u0420\u043e\u0431\u044a\u0440\u0442 \u0427\u0430\u043b\u0434\u0438\u043d\u0438.<\/a><\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"2-video-will-remain-the-best-content\"><strong>2. \u0412\u0438\u0434\u0435\u043e\u0442\u043e \u0449\u0435 \u043e\u0441\u0442\u0430\u043d\u0435 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u044f\u0442 content<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u0422\u043e\u0447\u043d\u043e \u0442\u0430\u043a\u0430. \u041d\u0435 \u0433\u0443\u0431\u0438 \u043f\u043e\u0432\u0435\u0447\u0435 \u0432\u0440\u0435\u043c\u0435, \u0430 \u0437\u0430\u043f\u043e\u0447\u043d\u0438 \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u0448 \u0432\u0438\u0434\u0435\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435, \u0437\u0430\u0449\u043e\u0442\u043e \u0447\u0438\u0441\u043b\u0430\u0442\u0430 \u043d\u0435 \u043b\u044a\u0436\u0430\u0442. \u0415\u0442\u043e \u0442\u0443\u043a \u043c\u043e\u0436\u0435\u0448 \u0434\u0430 \u0432\u0438\u0434\u0438\u0448 \u043f\u043e\u0432\u0435\u0447\u0435 \u0437\u0430 \u0442\u044f\u0445 \u0432 \u043f\u0440\u0435\u0434\u0438\u0448\u043d\u0430 \u043d\u0430\u0448\u0430 \u0441\u0442\u0430\u0442\u0438\u044f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u043e\u0440\u0438 \u043c\u043d\u043e\u0433\u043e \u043e\u0442 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438\u0442\u0435 \u0437\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u0432\u044a\u0432\u0435\u0434\u043e\u0445\u0430 \u043f\u0440\u0435\u0437 2021-\u0432\u0430 \u0433\u043e\u0434\u0438\u043d\u0430 \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442 \u0434\u0430 \u0441\u0435 \u043a\u0430\u0447\u0432\u0430\u0442 \u043d\u0435 \u0441\u0430\u043c\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432\u0438 \u0441\u043d\u0438\u043c\u043a\u0438, \u043d\u043e \u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432\u0438 \u0432\u0438\u0434\u0435\u0430. \u0413\u043e\u043b\u044f\u043c\u0430 \u0441\u0442\u044a\u043f\u043a\u0430 \u0432 \u0442\u0430\u0437\u0438 \u043f\u043e\u0441\u043e\u043a\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u0445\u0430 \u0438 \u043e\u0442 Etsy, \u043a\u043e\u0435\u0442\u043e \u0435 \u0434\u043e\u0441\u0442\u0430\u0442\u044a\u0447\u043d\u043e \u0434\u043e\u0431\u044a\u0440 \u0430\u0440\u0433\u0443\u043c\u0435\u043d\u0442 \u0441\u0430\u043c\u043e \u043f\u043e \u0441\u0435\u0431\u0435 \u0441\u0438. \u041d\u0435 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0434\u0430 \u0441\u0438 \u043e\u0433\u0440\u043e\u043c\u043d\u0430 \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0446\u0438\u044f, \u0437\u0430 \u0434\u0430 \u0441\u0435 \u0432\u044a\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0448 \u043e\u0442 \u0441\u0438\u043b\u0430\u0442\u0430 \u043d\u0430 \u0432\u0438\u0434\u0435\u043e\u0442\u043e. \u041a\u0430\u0437\u0432\u0430\u0439\u043a\u0438 \u0442\u043e\u0432\u0430 \u043d\u0435\u043a\u0430 \u043a\u0430\u0436\u0430 \u0438 \u0441\u043b\u0435\u0434\u043d\u043e\u0442\u043e: \u041f\u0430\u043d\u0430\u0446\u0435\u044f \u043d\u0435 \u0441\u044a\u0449\u0435\u0441\u0442\u0432\u0443\u0432\u0430.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418 \u0432\u0438\u0434\u0435\u043e\u0442\u043e \u043d\u0435 \u0435 \u0442\u0430\u043a\u0430\u0432\u0430. \u041d\u043e \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u043e \u0437\u0430\u043c\u0438\u0441\u043b\u0435\u043d\u043e \u0438 \u0432\u043a\u043b\u044e\u0447\u0435\u043d\u043e \u0432 \u0442\u0432\u043e\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432 \u043c\u0438\u043a\u0441 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0434\u043e\u043d\u0435\u0441\u0435 \u0441\u0442\u0440\u0430\u0445\u043e\u0442\u043d\u0438 \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438 \u0438 \u0437\u0430 \u0442\u0432\u043e\u044f \u0431\u0438\u0437\u043d\u0435\u0441. \u041a\u0430\u043a \u0442\u043e\u0447\u043d\u043e \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u0441\u043b\u0443\u0447\u0438 \u0442\u043e\u0432\u0430 \u0449\u0435 \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u0448 \u0432 \u0441\u043b\u0435\u0434\u0432\u0430\u0449\u0438\u0442\u0435 \u0441\u044a\u0432\u0435\u0442\u0438.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"3-animated-videos-have-not-reached-their-peak\"><strong>3. \u0410\u043d\u0438\u043c\u0438\u0440\u0430\u043d\u0438\u0442\u0435 \u0432\u0438\u0434\u0435\u0430 \u043d\u0435 \u0441\u0430 \u0441\u0442\u0438\u0433\u043d\u0430\u043b\u0438 \u0441\u0432\u043e\u044f \u043f\u0438\u043a<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u0426\u0435\u043b\u0438\u044f\u0442 \u0441\u0432\u044f\u0442 \u0431\u0435\u0448\u0435 \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b \u043d\u0430 \u043e\u0431\u044f\u0432\u044f\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 Meta \u0438 \u0430\u043c\u0431\u0438\u0446\u0438\u0438\u0442\u0435 \u043d\u0430 \u041c\u0430\u0440\u043a \u0426\u0443\u043a\u044a\u0440\u0431\u044a\u0440\u0433 \u0437\u0430 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u043d\u0430 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u0438\u0442\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438. \u0415\u0434\u043d\u0430 \u043f\u0430\u0440\u0430\u043b\u0435\u043b\u043d\u0430 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u0430 \u0440\u0435\u0430\u043b\u043d\u043e\u0441\u0442 \u043d\u0430\u0440\u0435\u0447\u0435\u043d\u0430 \u043e\u0442 \u043d\u0435\u0433\u043e metaverse, \u0432 \u043a\u043e\u044f\u0442\u043e \u0449\u0435 \u043c\u043e\u0436\u0435\u043c \u0434\u0430 \u043e\u0431\u0449\u0443\u0432\u0430\u043c\u0435 \u0441 \u043f\u0440\u0438\u044f\u0442\u0435\u043b\u0438, \u0434\u0430 \u0441\u0435 \u0432\u0438\u0436\u0434\u0430\u043c\u0435 \u0441 \u0440\u043e\u0434\u043d\u0438\u043d\u0438\u0442\u0435 \u0441\u0438, \u0434\u0430 \u0440\u0430\u0431\u043e\u0442\u0438\u043c \u0441 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0441\u0438. \u0418 \u0432\u0441\u0438\u0447\u043a\u043e \u0442\u043e\u0432\u0430 \u0435 \u0442\u0440\u0438\u0438\u0437\u043c\u0435\u0440\u043d\u0430 \u0430\u043d\u0438\u043c\u0430\u0446\u0438\u044f, \u0432 \u043a\u043e\u044f\u0442\u043e \u043d\u0438\u0435 \u0449\u0435 \u043c\u043e\u0436\u0435\u043c \u0434\u0430 \u0432\u043b\u0438\u0437\u0430\u043c\u0435.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u0442 \u0434\u0440\u0443\u0433\u0430 \u0441\u0442\u0440\u0430\u043d\u0430 NFT (Non-fungible token) \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f\u0442\u0430 \u0441\u044a\u0449\u043e \u0441\u044a\u0437\u0434\u0430\u0434\u043e\u0445\u0430 \u0438 \u043f\u0440\u043e\u0434\u044a\u043b\u0436\u0430\u0432\u0430\u0442 \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u0442 \u0441\u0432\u0435\u0442\u043e\u0432\u043d\u0438 \u043d\u043e\u0432\u0438\u043d\u0438 \u043a\u043e\u0433\u0430\u0442\u043e \u043d\u044f\u043a\u043e\u0439 \u043f\u0440\u043e\u0434\u0430\u0434\u0435 \u0441\u0432\u043e\u0439 \u0433\u0440\u0430\u0444\u0438\u0447\u0435\u043d \u0434\u0438\u0437\u0430\u0439\u043d \u0437\u0430 \u0441\u0442\u043e\u0442\u0438\u0446\u0438 \u0445\u0438\u043b\u044f\u0434\u0438 \u0438\u043b\u0438 \u043c\u0438\u043b\u0438\u043e\u043d\u0438 \u0434\u043e\u043b\u0430\u0440\u0438. \u0414\u043e\u0441\u0442\u0430 \u043d\u0430\u0448\u0443\u043c\u044f,  \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043a\u0443\u043f\u0435\u043d\u043e\u0442\u043e \u043e\u0442 \u0430\u043c\u0435\u0440\u0438\u043a\u0430\u043d\u0441\u043a\u0438\u044f \u0431\u0430\u0441\u043a\u0435\u0442\u0431\u043e\u043b\u0438\u0441\u0442 \u0421\u0442\u0435\u0444 \u041a\u044a\u0440\u0438 NFT \u043e\u0442 \u043a\u043e\u043b\u0435\u043a\u0446\u0438\u044f\u0442\u0430  \u201c\u041e\u0442\u0435\u0433\u0447\u0435\u043d\u0430 \u043c\u0430\u0439\u043c\u0443\u043d\u0430\u201d. \u0422\u043e\u0432\u0430 \u0432\u0441\u044a\u0449\u043d\u043e\u0441\u0442 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c \u0440\u0435\u043a\u0432\u0438\u0437\u0438\u0442, \u0435\u0434\u043d\u0430 \u0441\u0432\u043e\u0435\u0431\u0440\u0430\u0437\u043d\u0430 \u0447\u043b\u0435\u043d\u0441\u043a\u0430 \u043a\u0430\u0440\u0442\u0430 \u043a\u044a\u043c \u044f\u0445\u0442\u0435\u043d \u043a\u043b\u0443\u0431 \u201c\u041e\u0442\u0435\u0433\u0447\u0435\u043d\u0430 \u043c\u0430\u0439\u043c\u0443\u043d\u0430\u201d \u0438 \u0441\u0430\u043c\u043e \u043f\u0440\u0438\u0442\u0435\u0436\u0430\u0442\u0435\u043b\u0438\u0442\u0435 \u043d\u0430 \u0442\u0435\u0445\u043d\u0438\u0442\u0435 NFT \u0441\u0430 \u043f\u043e\u043a\u0430\u043d\u0435\u043d\u0438 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u0433\u043e\u0441\u0442\u0438 \u0432 \u043a\u043b\u0443\u0431\u0430.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041a\u0430\u043a\u0432\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u0442\u043e\u0432\u0430 \u0437\u0430 \u0442\u0435\u0431 \u0438 \u043a\u0430\u043a \u0432\u0441\u044a\u0449\u043d\u043e\u0441\u0442 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0442\u0438 \u043f\u043e\u043c\u043e\u0433\u043d\u0435?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0430\u0439-\u043d\u0430\u043f\u0440\u0435\u0434 \u0442\u043e\u0432\u0430 \u043f\u043e\u043c\u0430\u0433\u0430 \u043d\u0430 \u0432\u0441\u0438\u0447\u043a\u0438 \u0434\u0430 \u0441\u0438 \u0434\u0430\u0434\u0435\u043c \u0441\u043c\u0435\u0442\u043a\u0430, \u0447\u0435 \u0433\u0440\u0430\u0444\u0438\u0447\u043d\u0438\u0442\u0435 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f \u0438 \u0430\u043d\u0438\u043c\u0438\u043d\u0438\u0440\u0430\u043d\u0438 \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438 \u0442\u0435\u043f\u044a\u0440\u0432\u0430 \u0449\u0435 \u043f\u0440\u0435\u0442\u044a\u0440\u043f\u044f\u0442 \u0441\u0432\u043e\u044f \u0430\u043f\u043e\u0433\u0435\u0439. \u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438 \u0441\u0438, \u0447\u0435 \u043c\u043e\u0436\u0435\u0448 \u0434\u0430 \u043e\u0431\u044f\u0441\u043d\u0438\u0448 \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0441\u0438 \u043a\u0430\u043a \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0442\u0432\u043e\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0438\u043b\u0438 \u0443\u0441\u043b\u0443\u0433\u0430 \u0432 \u0440\u0430\u043c\u043a\u0438\u0442\u0435 \u043d\u0430 \u043c\u0438\u043d\u0443\u0442\u0430-\u0434\u0432\u0435, \u0432\u043c\u0435\u0441\u0442\u043e \u0434\u0430 \u0441\u0435 \u043d\u0430\u043b\u0430\u0433\u0430 \u0434\u0430 \u043e\u0442\u0434\u0435\u043b\u0438\u0448 \u043c\u043d\u043e\u0433\u043e\u043a\u0440\u0430\u0442\u043d\u043e \u043f\u043e\u0432\u0435\u0447\u0435 \u0432\u0440\u0435\u043c\u0435 \u0437\u0430 \u0441\u044a\u0449\u043e\u0442\u043e. \u0418\u043b\u0438 \u043f\u044a\u043a \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0434\u0435\u0448 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0435\u043d \u0437\u0430 \u0442\u044f\u0445 \u043d\u0430\u0447\u0438\u043d \u043a\u0430\u043a \u0441\u0435 \u0437\u0430\u043f\u043e\u0437\u043d\u0430\u044f\u0442 \u0441 \u0438\u043d\u0430\u0447\u0435 \u0441\u043a\u0443\u0447\u043d\u0430, \u043d\u043e \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u0430 \u0438\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0438\u044f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0430\u043d\u0438\u043c\u0438\u0440\u0430\u043d\u0438 \u0432\u0438\u0434\u0435\u0430 \u0431\u0438 \u0431\u0438\u043b\u0430 \u043e\u0441\u043e\u0431\u0435\u043d\u043e \u0431\u043b\u0430\u0433\u043e\u043f\u0440\u0438\u044f\u0442\u043d\u0430 \u0437\u0430 \u0442\u0435\u0431 \u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0442\u0438, \u0430\u043a\u043e \u0442\u0432\u043e\u044f\u0442 \u0442\u0430\u0440\u0433\u0435\u0442 \u0441\u0430 <a href=\"https:\/\/spreadit.bg\/bg\/gen-c-the-youtube-generation\/\">Gen Z \u0438\u043b\u0438 Gen C, <\/a> \u043a\u043e\u0438\u0442\u043e \u0441\u0430 \u0441\u0432\u0438\u043a\u043d\u0430\u043b\u0438 \u0441 \u0442\u0430\u043a\u043e\u0432\u0430 \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435 \u0438 \u0433\u043e \u0442\u044a\u0440\u0441\u044f\u0442.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"4-work-with-influencers\"><strong>4. \u0420\u0430\u0431\u043e\u0442\u0438 \u0441 \u0438\u043d\u0444\u043b\u0443\u0435\u043d\u0441\u044a\u0440\u0438<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u0422\u043e\u0432\u0430 \u0435 \u043d\u0430\u0439-\u0435\u0432\u0442\u0438\u043d\u0438\u044f\u0442 \u0438 \u0440\u0430\u0431\u043e\u0442\u0435\u0449 \u043d\u0430\u0447\u0438\u043d \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u0448 \u0432\u0438\u0434\u0435\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435, \u043a\u043e\u0435\u0442\u043e \u0434\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430 \u0438 \u043f\u0440\u043e\u0434\u0430\u0432\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435 \u0438 \u0443\u0441\u043b\u0443\u0433\u0438\u0442\u0435 \u0442\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u0441\u043e\u0431\u0435\u043d\u043e \u0431\u043b\u0430\u0433\u043e\u043f\u0440\u0438\u044f\u0442\u0435\u043d \u0437\u0430 \u043c\u0430\u043b\u043a\u0438 \u0438 \u0441\u0440\u0435\u0434\u043d\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0438, \u043a\u043e\u0438\u0442\u043e \u043d\u0435 \u0438\u0441\u043a\u0430\u0442 \u0434\u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u0430\u0442 \u0434\u0435\u0441\u0435\u0442\u043a\u0438 \u0445\u0438\u043b\u044f\u0434\u0438 \u0432 \u0438\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430 \u043d\u0430 \u0432\u0438\u0434\u0435\u043e \u0438 \u043e\u0449\u0435 \u043f\u043e\u043d\u0435 \u0442\u043e\u043b\u043a\u043e\u0432\u0430 \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0430\u043d\u0435\u0442\u043e \u043c\u0443. \u041d\u0435 \u043c\u0435 \u0440\u0430\u0437\u0431\u0438\u0440\u0430\u0439 \u0433\u0440\u0435\u0448\u043d\u043e \u2013 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043e \u0432\u0438\u0434\u0435\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435 \u0438\u043c\u0430 \u0441\u0432\u043e\u0438\u0442\u0435 \u043f\u043b\u044e\u0441\u043e\u0432\u0435 \u0438 \u0441\u044a\u0437\u0434\u0430\u0432\u0430 \u0434\u044a\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u0438 \u043f\u043e\u043b\u0437\u0438 \u0437\u0430 \u0442\u0435\u0431, \u0442\u044a\u0439 \u043a\u0430\u0442\u043e \u0449\u0435 \u0440\u0430\u0437\u0432\u0438\u0432\u0430 \u0442\u0432\u043e\u0438\u0442\u0435 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u043e\u043d\u043d\u0438 \u043a\u0430\u043d\u0430\u043b\u0438, \u0430 \u043d\u044f\u043c\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0432 \u043d\u0435\u0447\u0438\u0439 \u0447\u0443\u0436\u0434 \u043a\u0430\u043d\u0430\u043b. \u041d\u043e \u0442\u043e\u0432\u0430 \u0435 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u044f\u0442 \u0438 <a href=\"https:\/\/spreadit.bg\/bg\/\u043a\u043e\u0433\u0430-\u0432\u0438\u0434\u0435\u043e\u0442\u043e-\u043d\u0435-\u0440\u0430\u0431\u043e\u0442\u0438\/\">\u0435\u0432\u0442\u0438\u043d \u043d\u0430\u0447\u0438\u043d \u0434\u0430 \u0441\u0435 \u0443\u0431\u0435\u0434\u0438\u0448, \u0447\u0435 \u0432\u0438\u0434\u0435\u043e\u0442\u043e \u0440\u0430\u0431\u043e\u0442\u0438<\/a> \u0438 \u0434\u0430 \u043f\u043e\u043b\u0443\u0447\u0438\u0448 \u0441\u0442\u0438\u043c\u0443\u043b \u0434\u0430 \u0432\u043b\u043e\u0436\u0438\u0448 \u043f\u043e\u0432\u0435\u0447\u0435 \u0432 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043e \u0432\u0438\u0434\u0435\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"5-what-is-the-right-communication-channel-for-your-small-or-medium-business\"><strong>5. \u041a\u043e\u0439 \u0435 \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u0438\u044f\u0442 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u043e\u043d\u0435\u043d \u043a\u0430\u043d\u0430\u043b \u0437\u0430 \u0442\u0432\u043e\u044f\u0442 \u043c\u0430\u043b\u044a\u043a \u0438\u043b\u0438 \u0441\u0440\u0435\u0434\u0435\u043d \u0431\u0438\u0437\u043d\u0435\u0441?<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0435\u0440\u043d\u0438\u044f\u0442 \u043e\u0442\u0433\u043e\u0432\u043e\u0440 \u0435 \u2013 \u0435\u0434\u0438\u043d\u0441\u0442\u0432\u0435\u043d\u0438\u044f\u0442, \u043a\u043e\u0439\u0442\u043e \u0449\u0435 \u0441\u0435 \u0437\u0430\u0445\u0432\u0430\u043d\u0435\u0448 \u0434\u0430 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0448. \u041a\u043e\u0433\u0430\u0442\u043e \u0432\u0441\u0435 \u043e\u0449\u0435 \u043d\u0435 \u0441\u0438 \u043f\u043e\u0440\u0430\u0441\u043d\u0430\u043b \u0435 \u0433\u0440\u0435\u0448\u043a\u0430 \u0434\u0430 \u0441\u0435 \u043e\u043f\u0438\u0442\u0432\u0430\u0448 \u0434\u0430 \u0441\u0438 \u043d\u0430\u0432\u0441\u044f\u043a\u044a\u0434\u0435. \u0413\u0440\u0435\u0448\u043a\u0430 \u0435 \u0434\u043e\u0440\u0438 \u0434\u0430 \u0441\u0435 \u043e\u043f\u0438\u0442\u0432\u0430\u0448 \u0434\u0430 \u0441\u0438 \u043d\u0430 \u043f\u043e\u0432\u0435\u0447\u0435 \u043e\u0442 \u0435\u0434\u043d\u043e \u043c\u044f\u0441\u0442\u043e. \u0422\u043e\u0432\u0430 \u0449\u0435 \u0442\u0438 \u0441\u044a\u0437\u0434\u0430\u0434\u0435 \u043f\u0440\u0435\u043a\u0430\u043b\u0435\u043d\u043e \u043c\u043d\u043e\u0433\u043e \u0440\u0430\u0431\u043e\u0442\u0430, \u043a\u043e\u0435\u0442\u043e \u043f\u044a\u043a \u043e\u0442 \u0441\u0432\u043e\u044f \u0441\u0442\u0440\u0430\u043d\u0430 \u0449\u0435 \u0441\u044a\u0437\u0434\u0430\u0434\u0435 \u0445\u0430\u043e\u0441 \u0432 \u043d\u0435\u044f. \u0417\u0430 \u0434\u0430 \u0435 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043e \u0438\u0437\u043f\u044a\u043b\u043d\u0435\u043d\u0430 \u0449\u0435 \u0441\u0430 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u0438 \u0438 \u043f\u043e\u0432\u0435\u0447\u0435 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u0438 \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0430. \u0429\u0435 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c \u0438 \u043f\u043e-\u0433\u043e\u043b\u044f\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u0435\u043d \u0431\u044e\u0434\u0436\u0435\u0442, \u0437\u0430 \u0434\u0430 \u0441\u0430 \u0430\u0434\u0435\u043a\u0432\u0430\u0442\u043d\u0438 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u0442\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u043c\u0435\u043d\u043d\u043e \u0437\u0430\u0440\u0430\u0434\u0438 \u0442\u043e\u0432\u0430 \u0442\u0435 \u0441\u044a\u0432\u0435\u0441\u0442\u0432\u0430\u043c \u0434\u0430 \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u0442\u0435 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0442\u0438 \u0441 \u043f\u043e\u043c\u043e\u0449\u0442\u0430 \u043d\u0430 \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433, \u0437\u0430 \u0434\u0430 \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u0442\u0435 \u043a\u043e\u0438 \u0441\u0430 \u0438\u0434\u0435\u0430\u043b\u043d\u0438\u0442\u0435 \u0442\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438, \u043a\u044a\u0434\u0435 \u043f\u0440\u0435\u043a\u0430\u0440\u0432\u0430\u0442 \u0432\u0440\u0435\u043c\u0435\u0442\u043e \u0441\u0438 \u0438 \u043a\u0430\u043a\u0432\u043e \u043e\u0447\u0430\u043a\u0432\u0430\u0442 \u043e\u0442 \u0442\u0435\u0431. \u0418 \u0434\u0430 \u0432\u043b\u043e\u0436\u0438\u0448 \u0432\u0441\u0438\u0447\u043a\u0438 \u0443\u0441\u0438\u043b\u0438\u044f \u0432 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435\u0442\u043e \u043d\u0430 \u043d\u0430\u0439-\u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u043d\u0438\u044f\u0442 \u043a\u0430\u043d\u0430\u043b. \u0418 \u0435\u0434\u0432\u0430 \u0441\u043b\u0435\u0434 \u043a\u0430\u0442\u043e \u0441\u0438 \u043d\u0430\u0434\u043c\u0438\u043d\u0430\u043b \u0434\u0435\u0441\u0435\u0442\u043e\u043a\u0440\u0430\u0442\u043d\u043e \u043f\u044a\u0440\u0432\u043e\u043d\u0430\u0447\u0430\u043b\u043d\u0430\u0442\u0430 \u0441\u0438 \u0446\u0435\u043b \u0434\u0430 \u043f\u0440\u0435\u043c\u0438\u043d\u0435\u0448 \u043a\u044a\u043c \u0441\u043b\u0435\u0434\u0432\u0430\u0449 \u0440\u0435\u043a\u043b\u0430\u043c\u0435\u043d \u043a\u0430\u043d\u0430\u043b.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"6-appoint-a-community-manager\"><strong>6. \u041d\u0430\u0437\u043d\u0430\u0447\u0438 \u0441\u0438 community \u043c\u0435\u043d\u0438\u0434\u0436\u044a\u0440<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u0430, \u0434\u0430, \u0437\u043d\u0430\u044f. \u041d\u0430\u0439-\u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e \u0441\u0435 \u043f\u0438\u0442\u0430\u0448 \u043a\u0430\u043a\u0432\u043e \u043f\u044a\u043a \u0435 \u0442\u043e\u0432\u0430. \u0422\u043e\u0432\u0430 \u0435 \u0447\u043e\u0432\u0435\u043a, \u043a\u043e\u0439\u0442\u043e \u0449\u0435 \u0434\u044a\u0440\u0436\u0438 \u0431\u043b\u0438\u0437\u043a\u0430 \u0432\u0440\u044a\u0437\u043a\u0430 \u0441 \u043d\u0430\u0439-\u0432\u0435\u0440\u043d\u0438\u0442\u0435 \u0442\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438 \u0438 \u0444\u0435\u043d\u043e\u0432\u0435. \u0422\u043e\u0439 \u0449\u0435 \u0433\u0438 \u0430\u043d\u0433\u0430\u0436\u0438\u0440\u0430 \u0432 \u0438\u0433\u0440\u0438, \u0430\u043d\u043a\u0435\u0442\u0438 \u0438 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435, \u043a\u043e\u0435\u0442\u043e \u0449\u0435 \u0433\u0438 \u043d\u0430\u043a\u0430\u0440\u0430 \u0434\u0430 \u0441\u0435 \u0447\u0443\u0432\u0441\u0442\u0432\u0430\u0442 \u0446\u0435\u043d\u0435\u043d\u0438. \u041a\u0430\u043a\u0432\u0438\u0442\u043e \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0441\u0430 \u0432\u0441\u0438\u0447\u043a\u0438 \u0442\u0432\u043e\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0430\u0439-\u0432\u0435\u0447\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u0430 \u043c\u0443 \u0449\u0435 \u0441\u0435 \u0438\u0437\u0440\u0430\u0437\u044f\u0432\u0430 \u0432 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u0438 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0432 \u0433\u0440\u0443\u043f\u0438 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0438\u043b\u0438 \u043f\u044a\u043a \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u0438\u044f \u0442\u0438 \u0444\u043e\u0440\u0443\u043c. \u0429\u0435 \u043f\u0438\u0448\u0435 \u043f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u0438 \u0437\u0430 \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u0438\u044f \u0442\u0438 \u0431\u043b\u043e\u0433 \u0438\u043b\u0438 \u043f\u044a\u043a \u0449\u0435 \u0441\u044a\u0437\u0434\u0430\u0432\u0430 \u0442\u0432\u043e\u044f \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u0435\u043d \u043f\u043e\u0434\u043a\u0430\u0441\u0442. \u041e\u0441\u0432\u0435\u043d \u0442\u043e\u0432\u0430 \u0449\u0435 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0438\u0440\u0430 \u0434\u043d\u0438\u0442\u0435 \u043d\u0430 \u043e\u0442\u0432\u043e\u0440\u0435\u043d\u0438 \u0432\u0440\u0430\u0442\u0438 \u0438 \u0432\u0441\u044f\u043a\u0430\u043a\u0432\u0438 \u0434\u0440\u0443\u0433\u0438 \u043e\u0444\u043b\u0430\u0439\u043d \u0437\u0430\u043d\u0438\u043c\u0430\u043d\u0438\u044f \u0437\u0430\u0435\u0434\u043d\u043e \u0441 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0442\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0417\u0430\u0449\u043e\u0442\u043e \u0434\u043e\u0431\u0440\u0438\u044f\u0442 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043d\u0435 \u0433\u043e\u0432\u043e\u0440\u0438 \u041d\u0410 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435, \u0430 \u0433\u043e\u0432\u043e\u0440\u0438 \u0421\u042a\u0421 \u0442\u044f\u0445.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"7-be-honest-in-your-communication\"><strong>7. \u0411\u044a\u0434\u0438 \u0438\u0441\u043a\u0440\u0435\u043d \u0432 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044f\u0442\u0430 \u0441\u0438<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0435\u0447\u0435 \u0432\u0441\u0438\u0447\u043a\u0438 \u0441\u043c\u0435 \u0441\u0435 \u043d\u0430\u0441\u043b\u0443\u0448\u0430\u043b\u0438 \u043d\u0430 \u0433\u0440\u044a\u043c\u043a\u0438 \u043e\u0431\u0435\u0449\u0430\u043d\u0438\u044f, \u0440\u0435\u0432\u043e\u043b\u044e\u0446\u0438\u043e\u043d\u043d\u0438 \u043f\u0440\u043e\u0435\u043a\u0442\u0438, \u0438\u043d\u043e\u0432\u0430\u0442\u0438\u0432\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438 \u043d\u0435\u043f\u0440\u043e\u0432\u0435\u0440\u0435\u043d\u0438 \u0442\u0432\u044a\u0440\u0434\u0435\u043d\u0438\u044f. \u0411\u044a\u0434\u0438 \u0438\u0441\u043a\u0440\u0435\u043d \u0438 \u0443\u0441\u044a\u0440\u0434\u0435\u043d \u0432 \u043f\u043e\u0441\u043b\u0430\u043d\u0438\u044f\u0442\u0430 \u0441\u0438. \u0411\u044a\u0434\u0438 \u043d\u043e\u0440\u043c\u0430\u043b\u0435\u043d, \u0437\u0430\u0449\u043e\u0442\u043e \u0432 \u0442\u043e\u0432\u0430 \u0441\u0435 \u0438\u0437\u0440\u0430\u0437\u044f\u0432\u0430 \u201c\u043d\u043e\u0432\u0430\u0442\u0430 \u0443\u043d\u0438\u043a\u0430\u043b\u043d\u043e\u0441\u0442\u201d. \u041d\u044f\u043c\u0430 \u043d\u0443\u0436\u0434\u0430 \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u0448 \u0444\u0430\u043b\u0448\u0438\u0432\u0438 \u043f\u043e\u0441\u043b\u0430\u043d\u0438\u044f \u0438 \u0434\u0430 \u0434\u0430\u0432\u0430\u0448 \u043d\u0435\u0432\u044a\u0437\u043c\u043e\u0436\u043d\u0438 \u0437\u0430 \u0441\u043f\u0430\u0437\u0432\u0430\u043d\u0435 \u043e\u0431\u0435\u0449\u0430\u043d\u0438\u044f, \u0437\u0430\u0449\u043e\u0442\u043e \u0432 \u0434\u044a\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u0435\u043d \u043f\u043b\u0430\u043d \u0442\u043e\u0432\u0430 \u0441\u0430\u043c\u043e \u0449\u0435 \u043d\u0430\u0432\u0440\u0435\u0434\u0438 \u043d\u0430 \u0432\u0440\u044a\u0437\u043a\u0430\u0442\u0430 \u0442\u0438 \u0441 \u043d\u0430\u0439-\u0432\u0430\u0436\u043d\u0438\u0442\u0435 \u0445\u043e\u0440\u0430 \u0437\u0430 \u0442\u0432\u043e\u044f \u0431\u0438\u0437\u043d\u0435\u0441 \u2013 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0442\u0438.<\/p>\n\n\n\n<p class=\"has-dark-gray-color has-text-color wp-block-paragraph\">\u041a\u043e\u0433\u0430\u0442\u043e \u043d\u0435 \u0437\u043d\u0430\u0435\u0448 \u043d\u0435\u0449\u043e \u0437\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0442\u0438 \u2013 \u043f\u043e\u043f\u0438\u0442\u0430\u0439 \u0433\u0438. \u041f\u0440\u0430\u0432\u0438 \u0430\u043d\u043a\u0435\u0442\u0438 \u0438\u043b\u0438 \u043f\u044a\u043a \u0434\u0438\u0440\u0435\u043a\u0442\u043d\u043e \u0438\u043c \u0437\u0432\u044a\u043d\u043d\u0438, \u0437\u0430 \u0434\u0430 \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u0448 \u043a\u0430\u043a\u0432\u043e\u0442\u043e \u0442\u0438 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u043f\u043e\u0434\u0435\u043b\u0438 \u0438\u043c \u0437\u0430 \u0433\u0440\u0435\u0448\u043a\u0438\u0442\u0435, \u043a\u043e\u0438\u0442\u043e \u0441\u0438 \u043f\u0440\u0430\u0432\u0438\u043b \u0438 \u043d\u0430\u0443\u0447\u0435\u043d\u0438\u0442\u0435 \u043e\u0442 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