Google changed the whole game. They have consistently monopolized their products across all of digital marketing and as an organization take up to 80% of all global digital network advertising revenue. Google Ads is now a reliable ad source that seems to deliver results with proper optimization and tuning. This tool has become an essential…
With over 1.4 billion monthly active users, Instagram remains one of the most active social media platforms, surpassing even TikTok, which has just over a billion monthly active users. 23.1% of people over the age of 13 worldwide use Instagram. With such a huge user base, it’s completely normal for Instagram trends to come and…
While marketing was not customer-centric like TV commercials, Billboard ads, or person-to-person marketing, it now focuses more on potential customers after the introduction of digital marketing. People interact regularly on social networks, which makes it possible to accurately predict their needs. And this is where artificial intelligence can play an important role. Artificial intelligence has…
A new chatbot called ChatGPT has taken the internet by storm and many who use it are shocked at how good it is. OpenAI has released its prototype AI chatbot, ChatGPT. It has a reputation for detailed, human-like responses to queries. According to CEO Sam Altman, the software hit one million users on Monday, less…
1. TikTok Will [probably] Overtake the Social Media Ads Business Are you exploiting TikTok for your business? If you still haven’t created a TikTok account for your business, or you haven’t entertained the idea of TikTok influencer campaigns for business growth, then it’s time to do so. Here are some numbers to back them: TikTok…
Have you ever learned about a topic or question by watching an explainer animation? We are sure that on YouTube or on social networks, at least once you have come across an animation or video infographic explaining a given question. You can’t have missed it, as this type of video content has sprung up in…
Or maybe we should have said – 5 Business Movies You Should Definitely Watch AGAIN in 2023. Many cinematic masterpieces have brought entrepreneurs’ struggles to the big screen, successfully portraying the real-life and fictional stories of successful business minds and their quest for success! From documentaries to fictional films about famous business leaders, to great…
A corporate video is a collection of video communications used for internal or external corporate messaging. Target audiences are one way to differentiate a company’s video from traditional video advertising. It is often aimed at a specific audience rather than the general public. The video can be created to present financial results to shareholders and…
Undoubtedly, video advertising on the internet is one of the most popular methods marketers use to grow their brands and drive engagement. In 2022 more than 85% of brands were using videos in their campaigns and among those who didn’t majority of them intend to do it. Video is an important part of the overall…
5 Business Movies You Should Definitely Watch in 2022 Advertising on the internet has never been as popular as it is now in 2022. After many companies discovered the wide variety and the many benefits of using internet advertising for promoting their products and services. Thus making advertising on the internet one of the main…
